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Revolutionizing CEED with CMA Media1

Empowering Through CEED

Suzy Hrabovsky

Executive Director

CEED

Non-profit

230 Hay St Fayetteville, NC 28301

ncceed.org

Using CMA Media1 since December 2022

Pre-CMA Media1

Challenges

  • CEED struggled with efficiently scheduling and managing appointments for their team, affecting overall organizational productivity
  • Limited capability in selling and offering their educational courses online restricted CEED's outreach and revenue potential
  • The absence of a streamlined process for client assessments led to inefficiencies in providing personalized support and development

Post-CMA Media1

Solutions

  • Implemented the CMA Media1 Calendar, vastly improving the scheduling efficiency for team appointments and saving administrative time
  • Utilized CMA Media1 Memberships to effectively sell and manage courses online, thereby expanding educational outreach and increasing revenue
  • Adopted CMA Media1's Pipelines and Workflow Automation to streamline the client assessment journey, resulting in more effective client support and enhanced personalization
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Hours of Administrative Work Saved Daily

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Increase in Course Enrollment

0 +

Improvement in Client Engagement

Premium

Improvement in Client Engagement

Immediately

Response Time

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Overview:

The Center for Economic Empowerment and Development (CEED), a Fayetteville, NC-based nonprofit, has been a beacon of hope and progress in the community. Dedicated to fostering economic growth and development, CEED has always sought innovative ways to enhance its operations and reach. Recognizing the need for digital optimization, CEED turned to CMA Media1, a comprehensive digital solutions platform, to streamline its processes and expand its outreach.

CEED’s mission to empower individuals and businesses required a robust and efficient system to manage appointments, offer courses, and track client journeys. They faced challenges in efficiently scheduling team appointments, selling courses, and systematically assessing client needs. The need for a seamless, integrated system was evident to keep pace with their growing community impact.

CMA Media1's Tailored Solutions

CMA Media1 Calendar: Implementing CMA Media1 Calendar transformed how CEED managed team appointments. The intuitive interface and easy scheduling significantly saved time and enhanced organizational efficiency.

CMA Media1 Memberships:  To reach a broader audience with their educational offerings, CEED utilized CMA Media1 Memberships. This feature enabled them to sell and offer courses online, expanding their educational impact.

Pipelines and Workflow Automation: Perhaps the most transformative tool was CMA Media1’s Pipelines and Workflow Automation. This feature streamlined CEED’s client assessment process, enabling a more personalized and effective approach to client development and support.

Impact of CMA Media1:

The adoption of CMA Media1’s solutions marked a turning point for CEED. The calendar system alone saved several administrative hours per week, allowing staff to focus more on strategic initiatives. The online course offering expanded their educational outreach, resulting in a significant increase in course participation and revenue. The Pipelines and Workflow Automation brought a new level of sophistication to their client assessment journey, improving client satisfaction and engagement.

Customer Success Management (CSM) Experience

The CMA Media1 CSM team played a pivotal role in this transformation. Their responsiveness and ability to swiftly address CEED’s needs were commendable. The CSM team’s dedication not only ensured a smooth implementation of the tools but also provided ongoing support, making every request a priority and reinforcing the partnership.

CEED's Collaboration with CMA Media1 is Shaping the Future of Nonprofits

CEED’s collaboration with CMA Media1 exemplifies how digital tools can revolutionize the way nonprofits operate and engage with their communities. The integration of CMA Media1’s solutions has not only streamlined CEED’s internal processes but also amplified its capacity to serve and empower. CEED now stands as a model for other nonprofits looking to harness the power of digital solutions to enhance their impact and efficiency.

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